Brands are all about reputation, and right now, sustainability is a hot topic. So to stay relevant, many brands launch these ‘greenwashing’ initiatives that look good on the surface, to mislead people into thinking they care about the environment, without actually having to make any real changes. It’s good to check if a brand is backing up their green claims with serious commitments to reduce its impact on the environment and society.
Unless you've been hiding under a rock, you'll have heard that we're in a climate crisis...
'Neutral' sounds a bit 'lemon and herb' on paper, but when it comes to carbon it's actually pretty spicy.
You know that feeling when you open the news and all you can see is forest fires, extreme floods and looming climate deadlines?